Kenya Commercial Bank (KCB) has announced a commitment of Sh65 million for the second edition of the KCB East Africa Golf Tour, a prestigious series set to tee off at the Mombasa Golf Club this weekend.
Spanning 11 months, the tour consists of 24 amateur legs, with events scheduled in twenty counties in Kenya and four other East African countries; Rwanda, Burundi, Tanzania, and Uganda, each hosting two tournaments.
The Kenyan legs of the tour will journey through Mombasa, Eldoret, Kakamega, Nakuru, Limuru, Nyanza, Machakos, Thika, Ruiru Sports Club, Kericho, Nyeri, Railway, Nandi Bears, Great Rift Valley, Sigona, Kitale, Kisii, Leisure, Vipingo Ridge, and Malindi Golf Club. The grand finale in December will attract 168 golfers from the region, a significant increase from the 116 participants in last year’s event.
Rosalind Gichuru, KCB Group Director Marketing and Communications, expressed the bank’s commitment to expanding the sport and providing opportunities for emerging golfers.
She stated, “Our unwavering support and commitment to the sport remain part of our larger citizenship and corporate social investment agenda, riding on our conviction that we must support our communities where we operate to create a pool of talent that can compete locally, regionally, and internationally.”
Over the past decade, KCB has invested over KShs. 400 million in golf sponsorships, aiming to elevate the sport to an elite level and cultivate talent for local and regional competitions.
As part of the tour’s environmental initiatives, KCB will promote tree planting exercises across golf clubs and incorporate the development of environmentally friendly LPG solutions to mitigate climate change risks.
KCB has partnered with Beulah City Ltd, a property firm, which will provide an apartment valued at KShs. 2.1 million as the hole-in-one prize for each leg of the 2024 tour.
Last year’s edition attracted over 1500 participants and engaged over 800 juniors and ladies in concurrent clinics. This year, the tour aims to feature 3000 golfers, including 1000 juniors and 500 ladies.
