Motor Sport

Kenyan Formula 1 Fans Gear Up for Virtual Racing Experience with Red Bull Racers Challenge

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Red Bull Racing's Max Verstappen drives during the first practice session ahead of the Qatari Formula One Grand Prix. Getty Images

Kenyan Formula 1 enthusiasts are in for an exciting virtual experience as they embark on a journey through the 2023 season with the ongoing Red Bull Racers consumer activation.

In this immersive endeavour, fans will have the chance to immerse themselves in the exhilarating world of Formula 1, competing against one another to claim the title of the fastest driver on a virtual circuit inspired by the Austrian Grand Prix.

For participants in this thrilling competition, an integral aspect will be the opportunity to savour the authentic sounds of the RB19, the star car of this season. The main challenge of the game lies in mastering high-speed manoeuvring around virtual circuit corners, complete with the need for manual gear shifting, just like the real Formula 1 driver.

As avid players delve into the game, they will discover a host of improvements introduced in the new Red Bull car, a stark departure from the championship-winning car of 2022.

The game offers an immersive experience, allowing players to appreciate the developments made to the RB18 race car. Early in the season, this vehicle proved to be heavier and more demanding to drive as Formula 1 teams grappled with the significant rule changes instituted by the Fédération Internationale de l’Automobile in 2022, leading to a complete overhaul of car designs.

Red Bull Racing, a formidable presence in Formula 1, made its entry into the sport in 1995 when it commenced its sponsorship of the Sauber team. Since then, the team has consistently ranked among the most successful, boasting an impressive tally of six constructor’s championships and six driver’s championships in the past decade alone. This extraordinary feat is marked by 107 race victories and an astounding 257 podium finishes.

The reigning double world champion, Max Verstappen, currently leads the list of most victories, standing at an impressive 41. This remarkable record began with his victorious debut for the team at the 2016 Spanish Grand Prix.

To add to the excitement, fans who achieve the top positions and secure coveted spots on the game’s leaderboard will have the opportunity to claim an assortment of genuine Red Bull Racing merchandise, including stylish hoodies and caps.

The competition extends until October 31, 2023, and can be accessed through the Red Bull Kenya website. Participants simply need to register to become eligible for participation and their shot at thrilling rewards.

For added convenience, the competition will be available in major supermarkets, where eager shoppers can seamlessly join the action by scanning a QR code and embarking on a thrilling Formula 1 adventure.

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